The Agentic AI Platform
Create custom AI Agents without writing code. LLM, RAG, Conversation Designer and much more in a single no-code platform to automate your business processes.
13 technologies for powerful AI Agents
Crafter.ai combines the best AI technologies into a single integrated and accessible platform.
AI Agents
Custom AI Agents that autonomously automate conversations, processes and business workflows intelligently, available 24/7 across all channels.
RAG System
Retrieval Augmented Generation: your AI Agents respond accurately based on your corporate knowledge base, documents, FAQs and CRM data.
Large Language Model (LLM)
Native integration with the most advanced LLMs: GPT-4, Claude, Gemini, Mistral and more. Choose the model best suited to your use case.
Conversational Flows
Visual node editor to design any conversational flow. Connect nodes on the canvas and build complex dialogues without writing code.
Multi-Language (40+ languages)
Native support for 40+ languages with automatic detection. Your AI Agents communicate globally without additional configuration.
Predictive Analysis
Integration with Portrait Profiling for advanced predictive analysis: user profiling, churn prediction and purchase propensity scoring.
Security (GDPR, EU servers)
GDPR-compliant platform with European data residency, end-to-end encryption and enterprise-grade security. Your data is safe.
MCP (Model Context Protocol)
Open standard protocol to connect AI Agents to any tool, external service or data source. Unlimited integrations without custom code.
Prompting
Customize the unified System Prompt that guides bot behavior for all Q&A and RAG responses. One prompt to control everything.
Q&A
Define specific questions and answers in Contextual or Exact mode for total control over your AI Agent's conversations.
Transcripts
Access complete conversations for qualitative analysis, quality control and continuous improvement of your AI Agent.
Analytics
Monitor conversations, messages and response times with filters by period and environment (test/production). Real-time data.
Webhook
Integrate bot events with external systems via webhooks: receive real-time notifications on every interaction of your AI Agent.
5 steps to activate your AI Agent
Build your Knowledge Base
Upload documents (PDF, Word, Excel, web pages) into RAG folders and add Q&A with exact or contextual answers. Give your AI Agent the business knowledge it needs to respond accurately.
Create Flows and Integrations
Design conversational flows in the visual node editor, connect external systems via API and Webhook, add MCP Tools and configure Connectors for the channels you want to activate (Web, WhatsApp, Telegram, Teams, Voicebot).
Optimize the System Prompt
Customize the system prompt that guides bot behavior across all Q&A and RAG responses. Define tone, rules, language and critical instructions — a single prompt to control all bot intelligence.
Customize and Deploy
Customize the chatroom appearance (colors, avatar, welcome message), create a Snapshot and publish to production. All servers are in Europe: the platform complies with GDPR and AI Act, with guaranteed EU data residency.
Monitor and Improve
Analyze conversations, messages and response times from Analytics. Read complete conversation Transcripts and update knowledge base, flows and prompts at any time without service interruptions.
Retrieval Augmented Generation
RAG (Retrieval Augmented Generation) technology allows your AI Agents to respond based on your specific corporate knowledge base, instead of relying solely on the general knowledge of the LLM model.
- Upload PDF, Word, Excel, web pages
- Automatic indexing and semantic search
- Always accurate and up-to-date responses
- Integration with CRM, ERP and business databases
- Real-time updatable knowledge base
Business documents
PDF, Word, Excel, Web
Semantic search
Vector embeddings
Accurate response
LLM + Context
Text generation
Attention mechanism
Context window
Semantic vectors
Reasoning
Multi-LLM flexibility
The Large Language Model at the heart of your AI Agent
A Large Language Model (LLM) is the intelligent engine that allows your AI Agent to understand natural language, reason over your knowledge base data and generate accurate, contextual responses consistent with the personality you have defined.
- Natural language understanding in 40+ languages
- Multi-step reasoning on business data and documents
- Model switching without reconfiguring agents
- On-premise models available for maximum privacy
- Continuous performance optimization
Visual Node Editor
Crafter.ai's visual node editor lets you design any conversational flow by connecting nodes on an interactive canvas. No code required: draw, connect and publish. Ideal for marketing, customer care and HR teams.
Node Editor
Visual canvas to connect conversational nodes
Complex flows
Advanced conditional logic and branching
Ready templates
Predefined flows for the most common use cases
Live preview
Test the bot in real time in the Preview panel
Precise answers with structured Q&A
Crafter.ai's Q&A engine lets you define specific questions and answers in two modes: Contextual, where the answer is used as context by the LLM to generate a natural response, and Exact, where the bot responds verbatim without involving the AI model.
- Contextual mode: the LLM uses the answer as a basis for natural responses
- Exact mode: guaranteed verbatim response, no AI hallucinations
- Filter by mode to easily manage all Q&A entries
- Real-time updates without service interruptions
- Compatible with RAG and System Prompt
Question:
What are your opening hours?
Answer (used as LLM context):
We're open Monday to Friday, 9am–6pm.
Question:
What is your phone number?
Verbatim answer:
+39 02 1234567
You are a helpful assistant for Acme Corp.
# CRITICAL INSTRUCTIONS
## LANGUAGE
- Answer in the SAME LANGUAGE as the user.
## KNOWLEDGE
- Use ONLY the provided context.
- Never invent information.
## TONE
- Be professional and concise.
- Always end with a helpful CTA.
One prompt to govern the entire bot
Crafter.ai's Prompting section lets you define a unified System Prompt that guides bot behavior for all responses: both structured Q&A and RAG-generated answers. A single control point for all your AI Agent's intelligence.
- Natural language: write the prompt as if speaking to the bot
- Critical instructions for tone, language and behavior
- Automatic language switching management (code-switching)
- Unified prompt: applies to both Q&A and RAG
- Editable at any time without redeployment
40+ natively supported languages
Your AI Agents automatically recognize the user's language and respond in the same language, without additional configuration. Guaranteed global coverage.
Auto-detection
Real-time automatic language detection without manual settings.
Code-switching
Automatic language switching management during conversation.
Forced language
Force response language for specific markets.
Monitor every conversation in real time
Crafter.ai's Analytics panel gives you a complete view of your AI Agent's performance. Filter by period, compare test and production bots, and make data-driven decisions.
1,284
Conversations
9,731
Messages
7.6
Avg msg/conv
320ms
Response time
Connect the bot to any external system
Crafter.ai Webhooks let you send real-time notifications to any external system every time an interaction occurs with your AI Agent. Integrate CRM, ERP, ticketing systems and automations without writing code.
CRM Update
Update customer records on every conversation
Slack Alerts
Real-time alerts on your workspace
Trigger automations
Start Zapier, Make or n8n flows
Logging
Record every interaction in your systems
{
"event": "message.received",
"bot_id": "bot_abc123",
"timestamp": 1746537600,
"session_id": "sess_xyz789",
"message": {
"role": "user",
"content": "Quali sono i prezzi?",
"channel": "web_widget"
}
}
A chatroom with your brand
Customize every visual aspect of your AI Agent to match your brand identity. Colors, avatar, welcome texts and widget position are fully configurable from the platform, without touching code.
Brand colors
Customize primary and secondary colors
Custom avatar
Your agent's logo or image
Welcome text
Custom first message
Widget position
Bottom right or bottom left
Crafter Assistant
Online
Hi! How can I help you?
Type a message...
MCP: connect AI to any tool
Model Context Protocol (MCP) is Anthropic's open standard that allows Crafter.ai AI Agents to natively connect to any external tool, API, database or business service — without custom development.
Thanks to MCP, your AI Agents can take concrete actions: read and write to CRM, query ERP in real time, access file systems, invoke REST APIs and much more. An open and rapidly growing ecosystem with hundreds of connectors already available.
With Crafter.ai you can also create your own custom MCP Tools directly in the platform, without writing code: define the name, description and parameters of the tool, and your AI Agent can invoke it autonomously during conversations.
- Open standard: compatible with all major LLMs
- Hundreds of ready-to-use MCP connectors
- Connection to CRM, ERP, databases and file systems
- Real action execution: read, write, compute
- No custom code: visual configuration
- Built-in security and access control
Real-time connections
AI Agents query CRM, ERP and live databases during conversation, without batch synchronization.
Open ecosystem
MCP is supported by all major LLMs and hundreds of providers: every new connector is immediately available.
Governance & Security
Granular control over which tools the agent can use, with complete logs of every action executed.
Predictive AI with Portrait Profiling
Crafter.ai integrates with Portrait Profiling, Athics' predictive analytics platform, to provide your AI Agents with advanced profiling capabilities, churn prediction and propensity scoring.
Discover Portrait ProfilingUser profiling
Real-time behavioral and psychographic analysis
Churn Prediction
Identify at-risk customers in advance
Propensity Scoring
Predictive scoring to maximize conversions
Analytics Dashboard
Real-time data visualization and reporting
Enterprise security, European servers
Your data and your customers' data are protected by enterprise-grade security measures with full GDPR compliance.
GDPR Compliant
Full compliance with the European General Data Protection Regulation.
EU Servers
Data residency exclusively on European territory servers.
E2E Encryption
End-to-end encryption of all communications and data in transit.
Privacy by Design
Architecture designed with privacy at the core from the start.
Request a Demo
Discover the Crafter.ai platform in a personalized demo with our AI experts team. Free and without commitment.