AI for Insurance
Transform customer experience in the insurance sector
Insurance chatbots allow you to build a completely automated and personalized customer journey: from policy search to underwriting, all the way through claims management. Conversational AI reduces response times, optimizes internal processes, and improves customer experience at every stage of the policy lifecycle.
According to IBM, 95% of insurance executives intend to invest in AI in the coming years. The self-service insurance market will grow by 21% annually through 2029 (Capgemini). Companies adopting insurance AI chatbots today are building a lasting competitive advantage.
Automatically handle high volumes of frequent requests on claims, quotes and renewals, without increasing headcount
Streamline insurance processes by eliminating low-value activities and reducing case processing times
Analyze user data to offer tailored policies, increasing conversion opportunities and customer loyalty
VEGA CARBURANTI'S AI CHATBOT
Vega Carburanti integrated Bruno, the AI virtual assistant developed with Crafter.ai, to transform their customer care. The Generative AI chatbot autonomously handles the vast majority of customer requests — from loyalty management to lead generation — reducing human intervention requests by 70%.
Success Storyclaims management costs
renewal rate
customer support
AI Platform for the Insurance Sector
TRANSFORM CUSTOMER EXPERIENCE WITH AI
With Crafter.ai you can create scalable insurance chatbots that automate the most repetitive processes: from claims management to personalized quote generation, from policy renewals to customer onboarding.
The RAG system integrates legal documentation, policy texts and internal regulations into the chatbot's knowledge base, ensuring accurate and up-to-date responses without sharing sensitive data with third-party models.
Native integration with the main core insurance, ERP, CRM and CMS systems allows connecting the AI Agent to your existing operational flows via API, without disrupting business processes.
The intelligent handover module transfers the conversation to a human operator in cases requiring specialized assessment, maintaining all case context to ensure continuity of service.
Crafter.ai Agent
Insurance Agent3.1k
Requests Handled
82%
Resolved by AI
94%
Renewals Converted
Requests by type
Monthly requests trend
MONITOR YOUR INSURANCE CHATBOT PERFORMANCE
Crafter.ai analytics give insurance companies a complete, real-time view of all interactions between the AI Agent and customers: request types, recurring topics, resolution times and satisfaction levels.
The dashboard allows you to identify the request categories with the highest volume — claims, quotes, renewals — and optimize knowledge base content to continuously improve service effectiveness.
Aggregated data enables you to anticipate seasonal request peaks related to policy deadlines, weather events or commercial campaigns, proactively planning operational resources.
Integration with CRM and core insurance systems allows correlating AI interactions with portfolio data, turning every conversation into business intelligence for strategic decision-making.
Application overview
Discover the main applications of AI Agents for your insurance services and how they can transform your business.
Customer Assistance
Instant responses on coverage, clauses and insurance procedures, available 24/7 across all digital channels.
Quotes Calculation
Generate personalized quotes in real time through conversation, guiding the customer to the most suitable policy.
Renewals & Reminders
Manage policy renewals with automatic reminders and personalized offers, increasing the retention rate.
Claims Management
Automate the first phase of claims opening: data collection, documentation and real-time updates on case status.
Subscription Support
Assist the customer in the underwriting process with risk assessment, form completion and document collection.
Customer Onboarding
Guide new customers in discovering insurance products, analyzing their needs and activating digital services.
The AI technologies behind our platform
Crafter.ai combines the most advanced AI technologies to offer a complete and customizable solution for your insurance services.
Integration Channels
Integrate Crafter.ai AI Agents on the channels most used by your customers.
What they say about us
The chatbot's ability to autonomously manage frequent requests and direct customers to personalized solutions improved operational efficiency and customer satisfaction.
Thanks to Crafter.ai, we were able to significantly reduce the administrative effort related to the HR Onboarding process.
Frequently asked questions
What can an AI chatbot do for an insurance company?
An insurance AI chatbot can handle claims, generate personalized quotes, manage renewals, answer questions about coverage and policies, support the underwriting process and guide new customers through onboarding — all automatically, 24/7 and across all digital channels.
How does AI-powered claims management work?
The chatbot automates the first phase of the process: it collects claim data, guides the customer through required documentation, opens the case in the management system and provides real-time updates on case status. Complex cases are automatically transferred to the competent adjuster.
Is the insurance chatbot GDPR compliant?
Yes, Crafter.ai is fully GDPR compliant. The RAG system ensures responses are based exclusively on the company knowledge base without sharing sensitive data with third-party models. Customer data remains under company control at all times.
How does the chatbot integrate with core insurance systems?
Crafter.ai integrates via API with the main core insurance, CRM, ERP and CMS systems. The integration allows the chatbot to access policy data, claims history and customer information in real time, ensuring accurate and personalized responses.
Which channels does the insurance chatbot support?
Crafter.ai insurance chatbot is available on Web Chat, WhatsApp, Email, Voicebot, Mobile App and CRM. It can operate simultaneously across multiple channels while maintaining response consistency and customer experience quality.
Related articles
How to Employ AI in Insurance to Optimize Customer Experience
Read →AI for Digital Insurance: All you need to know
Read →Case Study: Bruno – Generative AI Chatbot Vega Carburanti
Read →AI for Customer Service: the Complete Guide
Read →AI Solutions for Business
Read →Generative AI: opportunities and limits
Read →Ready to transform your insurance services?
Request a free demo and discover how Crafter.ai can revolutionize your processes with intelligent AI Agents.