Crafter.ai - AI Agents Platform
AI Agents Platform

Sales AI Agents

AI Sales Agents for a sales team active 24/7

With AI Sales Agents, you have a tireless sales team available 24/7, that analyzes data, learns from interactions, and autonomously handles critical tasks like qualifying leads, scheduling meetings, and creating quotes.

Authoritative studies confirm it: according to McKinsey, companies investing in AI for marketing and sales see a revenue uplift of 3-15% and a sales ROI uplift of 10-20%, while Duke University's CMO Survey (2026) reports an average 14% improvement in sales productivity thanks to AI.

GDPR Compliant
40+ languages
AVAILABILITY

No leads lost: immediate responses 24 hours a day, 7 days a week

PERSONALIZATION

Tailored responses based on customer data and history

PRODUCTIVITY

Automatic lead qualification and meeting scheduling, letting your sales team focus on relationships

Success Story

SORGENIA'S AI SALES AGENT

Sorgenia pre-sales chatbot – AI Sales Agent use case

Gea, Sorgenia's AI Sales Agent, responds in real time to prospective customers: handles pricing questions, provides service information, guides users in selecting the right energy plan, and generates CRM-integrated quotes. The result: 98% of requests handled autonomously.

Success Story
+30%

lead conversion rate

+14%

sales productivity

+3-15%

revenue growth

Platform

AI Sales Agent Platform

EXTEND YOUR COMMERCIAL CAPACITY

With Crafter.ai you can create scalable AI Sales Agents that extend your sales team's capabilities without increasing fixed costs.

Thanks to the No-Code Conversation Designer, even organizations without specialized technical resources can configure sales agents capable of qualifying leads, generating quotes, and scheduling appointments autonomously.

Via API, AI Sales Agents integrate with CRM, ERP, calendar, and marketing automation tools, ensuring a continuous data flow across all business systems.

The handover module allows you to transfer the conversation to a human salesperson at decisive moments, maintaining the full context of the negotiation. The RAG system ensures accurate responses based exclusively on your price lists, catalogs, and company documents.

Request a Demo

Crafter.ai Agent

Online · lead qualification
I need to automate our B2B sales process
Great! 🎯 How many reps are on your team?
12 reps · SaaS industry
✓ Meeting booked for tomorrow · invite on its way 📅
Type a message…
Sales Dashboard
This month

+30%

Conversions

94%

AI Follow-ups

2.4h

Response time

Sales funnel

Prospects
78%
Qualified
55%
Demos booked
34%
Proposals sent
22%

Deals closed trend

Analytics

MONITOR SALES PERFORMANCE

Crafter.ai analytics offer a complete dashboard to monitor key sales KPIs: lead conversion rates, campaign performance, funnel drop-off points, and customer preferences.

Sales managers and directors can access real-time data from all interactions between AI Sales Agents and prospects, evaluate sales process effectiveness, and identify areas for optimization.

This detailed view supports data-driven strategic decisions, improves close rates, and enables offer personalization based on real user behavior.

The integration of AI Sales Agents transforms the commercial model from reactive to proactive, anticipating prospect needs and delivering personalized solutions at the right moment.

Contact us
Application overview

Application overview

Discover the main applications of AI Agents for your sales and how they can transform your business.

1

Lead Generation

Collects user data, proposes lead magnets, and automatically notifies the sales team in the CRM.

2

Lead Qualification

Analyzes the prospect's psychometric profile and adapts the conversation to maximize conversion probability.

3

Sales Team Support

Provides sales reps with instant access to customer data during negotiations, improving dialogue quality.

4

Onboarding and Retention

Guides customers through post-purchase onboarding and activates personalized retention campaigns.

5

Upselling and Cross-selling

Suggests additional products and services based on the customer's history and purchasing behavior.

6

Follow-up and Feedback

Sends personalized follow-ups after every sales contact and collects feedback to optimize the sales strategy.

Technology

The AI technologies behind our platform

Crafter.ai combines the most advanced AI technologies to offer a complete and customizable solution for your sales.

Multi-model LLM
CRM Integration
Automatic Scoring
AI Pipeline
Advanced Reporting
Human in the Loop
crafter.ai/agent
Multi-model LLM
CRM Integration
Automatic Scoring
AI Pipeline
Advanced Reporting
Human in the Loop
Channels

Integration Channels

Integrate Crafter.ai AI Agents on the channels most used by your customers.

WhatsApp
CRM
Email
Web Chat
LinkedIn
Phone
Our customers

What they say about us

The adoption of conversational AI has strengthened our omnichannel strategy and improved the user experience. Thanks to the expertise of Athics and their experience in the Utilities sector, we quickly implemented a solution that puts the satisfaction of our customers at the center.

Luca Galetti, General Manager, Nuovenergie Spa
Luca Galetti
General Manager, Nuovenergie Spa

The potential of conversational AI was immediately clear. With CRAFTER.AI we have the possibility to open a two-way communication channel with our partners, receive instant feedback and provide assistance with the aim of optimizing the relationship with our affiliates and the performance of our campaigns.

Fabrizio Di Leo, Partnership Manager, TLC Marketing Italia
Fabrizio Di Leo
Partnership Manager, TLC Marketing Italia
FAQ

Frequently asked questions

What are AI Sales Agents?

AI Sales Agents are intelligent solutions that automate repetitive commercial activities across all digital channels. Thanks to generative AI and the RAG system, they qualify leads, generate personalized quotes, schedule appointments, and manage follow-ups — freeing up salespeople to focus on high-value activities like closing deals.

How does Crafter.ai integrate with the company CRM?

Via API, Crafter.ai integrates natively with major CRMs (Salesforce, HubSpot, Microsoft Dynamics, and others). Every interaction with the lead is automatically synchronized: profile, expressed interest, funnel stage, and conversation history. Integration does not require advanced technical skills thanks to the No-Code Conversation Designer.

Can AI Sales Agents replace salespeople?

No, AI Sales Agents empower salespeople, not replace them. They handle repetitive tasks — lead qualification, answering FAQs, sending informational materials, scheduling — so salespeople can focus on high-value phases: the personal relationship and closing. The handover module ensures smooth context transfer to the human operator at decisive moments.

How long does it take to activate an AI Sales Agent?

Crafter.ai can be activated in just 24 hours. The no-code platform allows you to configure the AI Sales Agent, connect it to the CRM, and customize conversation flows without specialized technical resources, drastically reducing time-to-market compared to traditional solutions.

Is the Crafter.ai platform GDPR compliant?

Yes, Crafter.ai is fully GDPR compliant. Data is processed securely and the RAG system ensures that responses are based exclusively on your company knowledge base — price lists, catalogs, documents — without sharing with third-party models. You have full control over your prospects' and customers' data at all times.

Ready to transform your sales?

Request a free demo and discover how Crafter.ai can revolutionize your processes with intelligent AI Agents.

Have more questions? Read the Crafter.ai FAQ

See pricingCalculate your savings with an AI Agent